Archive

how to avoid burnout

Have you been experiencing burnout? You’re not alone. In fact, more than one third (38%) of people are burnt out, according to the State of Burnout (2023). Described as a state of physical, mental and emotional exhaustion caused by excessive stress, burnout is rife in today’s society, and the rapid levels ...
wooden toothbrush

ESG planning for 2023

ESG is a term derived from the investment sector. It stands for Environment, Social and Governance. It is used to screen investment opportunities, determine business impact and encourage companies to act responsibly. However, ESG has morphed into a catch-all term covering CSR (corporate social responsibility) and is used by organisations as ...
typewriter

How to: get a story in the media

Media relations is a key part of our work as a communications agency. It’s part of the public relations toolkit and is often the one which people struggle to get right. That’s because it’s not an exact science. Based on years of experience as well as insight post-pandemic about how media ...

Unlocking company purpose and culture

You already have a culture, is it one that you’re proud of? Unless you’ve been living in a cave for the last few months you’ll know that the hotbrand topic in 2022 is employee experience, and that recognition of the part it can play in your brand strategy is growing. This previously ...

Launching Purplefish Culture

Employee experience is the hot topic in brand this year, what does your culture say about your brand? It’s mid-January and brand plans are underway. But for many this year there’s a big difference. New Forrester research tells us that more than half of CMOs are bringing employee experience (EX) into ...