Archive

Embracing the PR Journey: Lessons Learned as a Marketing Assistant at Purplefish

This summer I was lucky enough to be given the opportunity to join Purplefish as a Marketing Assistant during a summer internship. Within this role, my day-to-day duties include content writing, media monitoring, media pitching, social media audits and admin tasks to assist the team, and keeping up with industry news.  After ...

how to avoid burnout

Have you been experiencing burnout? You’re not alone. In fact, more than one third (38%) of people are burnt out, according to the State of Burnout (2023). Described as a state of physical, mental and emotional exhaustion caused by excessive stress, burnout is rife in today’s society, and the rapid levels ...

How Well Are You Managing Your Social Community?

Your social media is more than just a page. It’s an opportunity for you to grow your brand, and increase engagement and sales by building positive relationships with existing and prospective customers. Whether it’s a place people meet over common interests or an online forum that encourages discussion, communities can help ...