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ESG planning for 2023

Business-and-Investment, News, Opinions and Views, Public Relations
ESG is a term derived from the investment sector. It stands for Environment, Social and Governance. It is used to screen investment opportunities, determine business impact and encourage companies to act responsibly. However, ESG has morphed into a catch-all term covering CSR (corporate social responsibility) and is used by organisations as ...
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How to: get a story in the media

Content Creation, News, Public Relations
Media relations is a key part of our work as a communications agency. It’s part of the public relations toolkit and is often the one which people struggle to get right. That’s because it’s not an exact science. Based on years of experience as well as insight post-pandemic about how media ...

My Work Experience Week with Purplefish

News, Purple Fish
by Lily Mckay As a year 10 at a Bristol school, I have the opportunity to spend a week doing work experience with a company of my choice. For this week, I chose Purplefish, a PR agency that works with a variety of companies and provided me with the work I ...

We’re celebrating our B Corp certification 

News, Purple Fish
It’s been a rigorous application process taking us two years in the making so we’re incredibly proud to be awarded B Corporation status, joining just 760 UK companies accredited by the international movement which promotes business as a force for good.   Firmly aligned to our reason for being here at Purplefish, ...

Unlocking company purpose and culture

News, Public Relations, Purple Fish
You already have a culture, is it one that you’re proud of? Unless you’ve been living in a cave for the last few months you’ll know that the hotbrand topic in 2022 is employee experience, and that recognition of the part it can play in your brand strategy is growing. This previously ...

Marketing challenges that every tech company faces

News, Tech
We recently saw the first of a series of webinars tackling the topic of Communications in Tech in the form of a collaboration between Joanna Randall, Managing Director at Purplefish PR, and Matt Exley, Entrepreneur Engagement Manager at Tech Nation UK.   This webinar series aims to connect individuals and companies in the tech sector and to create a community of support. This month we opened the webinar series with ...

Flexibility is the key for communications in 2021

News
With PR and marketing we ground our approach to every brief in strategic foundations. As an industry we have come such a long way from being the people that secure column inches, to professionals that take note of an organisations business objectives and fine-tune a communications strategy that will deliver impact ...