Archive

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How to: get a story in the media

Media relations is a key part of our work as a communications agency. It’s part of the public relations toolkit and is often the one which people struggle to get right. That’s because it’s not an exact science. Based on years of experience as well as insight post-pandemic about how media ...

My Work Experience Week with Purplefish

by Lily Mckay As a year 10 at a Bristol school, I have the opportunity to spend a week doing work experience with a company of my choice. For this week, I chose Purplefish, a PR agency that works with a variety of companies and provided me with the work I ...

We’re celebrating our B Corp certification 

It’s been a rigorous application process taking us two years in the making so we’re incredibly proud to be awarded B Corporation status, joining just 760 UK companies accredited by the international movement which promotes business as a force for good.   Firmly aligned to our reason for being here at Purplefish, ...
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‘Who Cares? Using Data Driven Personas to reach the right people’: A Webinar with Purplefish and 500 More.

Last week, Joanna Randall, our Managing Director here at Purplefish, and Greg Smart, CEO of digital tech firm 500 More, delivered an online webinar to discuss how you can use data driven software to identify the ideal persona for your business. Throughout the hour, both Joanna and Greg explored what a persona really is and how to use the software ...
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Are webinars here to stay? How to run an effective online event

Are webinars here to stay? How to run an effective online event 2020 brought with it a whoosh of ‘new normals’. From never-ending Zoom quizzes and fashionable face masks to full-time homeworking (and schooling for many), it’s quite incredible how these formerly alien concepts have become entirely commonplace for us. Thanks to ...