Archive

Molly’s social media roundup

Here is my social media round up for this week, bringing you the latest and greatest social media news. Twitter ads are coming to your profile Twitter advertising isn't new, but advertising on users' profiles is a first. The social network is testing out promoted tweets on some profile pages, and if those ads ...

Why every business should have standout photography and video

Everyone knows the cliché a picture says a thousand words but across the board, with just a few exceptions, most businesses have poor photography and even poorer video content. Having worked in PR for 18 years, this is not a sweeping statement but based on long experience of trying to scrabble ...

Molly’s social media roundup

Here is my social media round up for this week, bringing you the latest and greatest social media news. Instagram ads are now clickable and can include image carousels Instagram is making an important change to the way ads are presented on its platform - you can now click on them.   How to determine ...

Molly’s social media roundup

Here is my social media roundup for this week, bringing you the latest and greatest social media news. Click on the links below for the full stories: 3 ways to decrease your Facebook advertising costs Here are a few tips that can make the process of saving some serious coin a little ...

Molly’s social media roundup

Welcome to my social media roundup My name is Molly and I am a social media apprentice at purplefish. Each week, I create a social media update for the team that we want to share here with the latest social media news that you may find useful. Click on the links below for ...

Why I love being a social media apprentice

I am the first apprentice to work at purplefish. It was a very exciting time when I was told that I had the placement, I was overwhelmed! I have a real passion about social media and information communication technology, so when this opportunity became available I grabbed it with both ...

Design work at purplefish

Having completed my degree studying studying Graphic Communications and Typography at the University of Plymouth, I was very delighted to be offered a work placement at purplefish. What I found particularly interesting was how the subject I'd been studying at university translated beyond the graphic design industry and into a PR ...

It’s time to buy

For almost a year now the purplefish team has explained to our consumer clients why it is important to analyse the relationship between social media activity and actual sales. Ever since the social media boom, the link between social community size and real life sales generated has been hotly debated. Now ...

Berkshire Youth signs up purplefish

We've won a few clients this year of which we are very proud. One is Berkshire Youth, a youth organisation that helps clubs and young people's projects across the Berkshire Unitary Authority. purplefish is raising the profile of Berkshire Youth's work through an integrated PR and social media campaign. From training ...

Facebook leads where PR should follow

Facebook today announced it's added 70 new gender options to the UK to better reflect the diverse nature of UK society. The social media site has worked with Press For Change and Gendered Intelligence to choose the new options which just for the UK market include, intersex man, asexual, and ...