Archive

Tech series: marketing know-how

News
This month we launch our tech series designed to offer advice and direction to the multitude of techpreneurs who are innovating, conceptualising, launching and scaling their way through the pandemic. We will look at the life cycle of a technology-led business from start-up to scale up and beyond with advice on ...

Two months, five things, one agency

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My two months working as an intern at Purplefish have been amazing and I can positively say that I have looked forward to heading into the office every single day. Yes, some things were difficult and I got things wrong on many occasions, but I was also met with patience ...

The future of technology in communications

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“Youth is wasted on the young,” George Bernard Shaw famously declared. That may be so, but it is certainly not wasted on us here at Purplefish. PR and marketing professionals can learn valuable lessons from future generations, particularly those entering the work market in the next few years - children of the ...

Geek chic

News
What makes a Lady Geek these days? A piece in the Guardian this month pointed out that the average British woman spends £279 on beauty and cosmetics annually – a number that might seem high, until it’s pointed out that she’ll spend a third more – £394 – on technology. ...