Archive

Three Social Media Trends for The New Decade

News
2020 marks a new year and a new decade! Over the past ten years, social media has had its hand in revolutionising culture, impacting the way we do business and even influencing political campaigns. Entering this new decade and following the influence social media has had on human behaviours, it will be interesting to see ...

Molly’s social media roundup

News
Here is my social media round up for this week, bringing you the latest and greatest social media news. Twitter tests app installs from brand accounts on iOS Twitter is trialling a new feature which links brands with their respective apps in a move which could aid app discovery.     6 Reasons Why Images Increase Your ...

Molly’s social media roundup

News
Here is my social media round up for this week, bringing you the latest and greatest social media news. Instagram ads are now clickable and can include image carousels Instagram is making an important change to the way ads are presented on its platform - you can now click on them.   How to determine ...

It’s time to buy

News
For almost a year now the purplefish team has explained to our consumer clients why it is important to analyse the relationship between social media activity and actual sales. Ever since the social media boom, the link between social community size and real life sales generated has been hotly debated. Now ...